AI Insights · Timothy · January 2022
Top 5 Business Apps in South Africa Q4 2021 Performance
Discover the performance trends of the top 5 business apps in South Africa for Q4 2021, including downloads, revenue, and active users.
In the fourth quarter of 2021, the top 5 business apps in South Africa showcased varied performance trends in terms of downloads, revenue, and active users. Here’s a detailed look at how each app fared during this period, based on data from Sensor Tower.
Zoom Workplace experienced a steady decline in weekly downloads from 31.4K in early October to around 9.5K by the end of December. Despite the drop in downloads, weekly active users remained relatively stable, peaking at approximately 458.7K in late October before decreasing to around 363K by the end of the quarter.
Microsoft Teams saw similar trends with downloads starting at 29.7K in late September and dropping significantly to 3.8K by the last week of December. The app's weekly active users showed a gradual decline from around 163.5K to 128.9K over the same period.
LinkedIn: Jobs & Business News maintained a relatively stable performance in terms of revenue, hovering around $15K to $17K throughout the quarter. Weekly downloads fluctuated slightly, starting at 16.8K in late September and ending at about 9K in December. Weekly active users remained robust, peaking at 474.4K in mid-November and closing the quarter at 459.1K.
Resume Builder App, CV maker had a notable peak in downloads, reaching 16.2K in mid-October, but saw a sharp decline to around 5.8K by the end of December. Active users followed a similar trend, starting at 51.2K and ending the quarter at roughly 35K.
Adobe Scan: PDF Scanner, OCR showed consistent weekly revenue, ranging from $458 to $661. Downloads started at around 13.6K in late September and decreased to about 5.6K by the end of December. Active users saw a decline from around 64K to 49.9K during the quarter.
Overall, these top business apps displayed diverse trends in South Africa during Q4 2021, with varying patterns in downloads, revenue, and active users. For more detailed insights and comprehensive data, visit Sensor Tower.